Analyst, Digital & Marketing

Vantive is a vital organ therapy company on a mission to extend lives and expand possibilities for patients and care teams everywhere. For 70 years, our team has driven meaningful innovations in kidney care. As we build on our legacy, we are deepening our commitment to elevating the dialysis experience through digital solutions and advanced services, while looking beyond kidney care and investing in transforming vital organ therapies. Greater flexibility and efficiency in therapy administration for care teams, and longer, fuller lives for patients— that is what Vantive aspires to deliver.

We believe Vantive will not only build our leadership in the kidney care space, it will also offer meaningful work to those who join us. At Vantive, you will become part of a community of people who are focused, courageous and don’t settle for the mediocre. Each of us is driven to help improve patients’ lives worldwide. Join us in advancing our mission to extend lives and expand possibilities.

Your role at Vantive

The Analyst, Digital & Marketing   position, based in Mexico City (On-site hybrid schedule), will be responsible for supporting the Senior Digital & Marketing Manager in the planning, execution of strategies, and reporting for the Digital área for Latin America North Business (Mexico,Central America, Puerto Rico and the Caribbean)

This position combines creative, narrative, and technical skills to support strategic innovation projects, digital products, and organizational culture.

What you’ll be doing

Support in the Creation of Digital Materials

Support the design and execution of campaigns.

Design or coordinate the design of executive presentations, infographics, manuals, brochures, videos, podcasts, and other visual or educational resources.

Coordinate with designers, agencies, or vendors as needed.

Support internal and external communications for the digital area : press releases, newsletters, storytelling, and updates on digital initiatives.

Write content for technical, medical, corporate, and / or patient audiences, as appropriate.

Oversee brand and narrative consistency across all touchpoints.

Create support materials for sales, training, institutional communications, and events.

Digital Project Management

Support and follow-up on administrative and regulatory tasks within the company

Write content for different audiences as needed

Oversee brand and narrative consistency across all touchpoints

Collaborate with IT, UX, and design to ensure a web experience aligned with strategic objectives.

Measurement, and Strategy Development

Collect and analyze data from various sources to identify patterns and trends.

Collect and analyze data to identify opportunities for improvement.

Evaluate the performance of digital marketing campaigns, measuring key metrics such as ROI, conversion rate, and cost per acquisition.

Propose digital marketing strategies based on data analysis, with the goal of optimizing performance and maximizing return on investment.

Reporting

Create clear and concise reports that summarize the results of campaigns and projects, identifying strengths, weaknesses, and areas for improvement.

Continuously monitor campaigns to ensure objectives are being met and make adjustments if necessary.

What you’ll bring

Bachelor's degree in Communication, Marketing, Journalism, Advertising, Design, or similar.

1-3 years in similar positions (communications, digital marketing, content).

Experience in corporate environments, preferably in healthcare, technology, innovation, or startups.

Experience creating materials for sales, executive, and technical teams.

Knowledge of CMS environments, design tools (Canva, Adobe, Figma), and automation platforms (Mailchimp, HubSpot, etc.).

Data analysis using tools such as SQL, Python, R, Power BI, and Tableau.

Knowledge of UX / UI and Agile methodologies.

Courses or certifications in Digital Marketing, Content Strategy, SEO, UX Writing, HubSpot, WordPress, or similar (desirable).

Ability to analyze data and interpret results.

Written and verbal communication skills.

Knowledge of digital marketing strategies.

Mastery of data visualization tools, such as dashboards and charts.

Experience creating reports and presentations.

Impeccable and versatile writing skills for different audiences and channels.

A keen eye for visuals and brand awareness.

Organizational skills, multitasking ability, and attention to detail.

Digital focus, results-oriented, and user experience-oriented.

Intermediate-advanced English (reading and writing).

Reasonable Accommodation

Vantive is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information. Form Link

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