Senior Digital Marketing Manager...

Senior Digital Marketing Manager

HomeChoice | Part-time, Remote

HomeChoice has always stood for more than products — we stand for possibility. As our customers evolve, so do their expectations of clarity, convenience, and meaningful digital experiences. In a world shaped by rapid technological change and shifting online behaviour, our mission is to continue leading with innovation, empathy, and purpose.

To strengthen this direction, we are seeking a Senior Digital Marketing Manager — a strategic, analytical, and forward-thinking leader who understands how to bring brand, technology, and performance together in a way that creates measurable and lasting impact.

Why This Role Matters

Digital marketing today is not about visibility alone — it is about connection. It is about speaking to customers with relevance, timing, and intention. It is about creating experiences that respect their needs and reflect their values.

As Senior Digital Marketing Manager, you will shape how HomeChoice engages its audience across digital ecosystems. You will guide initiatives that influence acquisition, retention, and long-term loyalty. Your thinking will help define how our brand grows in a competitive marketplace and how we build meaningful relationships at scale.

This role is central to our future — grounded in insight, strengthened by collaboration, and driven by purpose.

Key Responsibilities

In this part-time, remote position, you will :

• Lead the development of digital marketing strategies that support HomeChoice’s business and brand goals
• Manage and optimise campaigns across paid media, search, social, email, and emerging digital channels
• Oversee performance analytics, transforming data into clear, strategic recommendations
• Collaborate closely with creative, product, and merchandising teams to align messaging and digital initiatives
• Lead testing frameworks to refine creative concepts, audience segmentation, and channel efficiency
• Identify market and behavioural trends that inform growth opportunities
• Ensure digital execution aligns with brand values, privacy standards, and ethical practices
• Guide and mentor cross-functional partners to achieve strong, measurable performance

Required Skills & Qualifications

We welcome candidates with strong expertise, sound judgement, and strategic clarity :

Preferred Experience (Not Required, but Appreciated)

These experiences are helpful but not essential — we value intelligence, integrity, and adaptability above all.

Our Culture & Benefits

At HomeChoice, we believe in creating an environment where people feel supported, respected, and empowered.

Here, you will find :

A Final Invitation

If you believe digital marketing should be thoughtful, data-informed, and grounded in genuine customer understanding, we would be delighted to learn more about you.