B2B Outbound Marketing Manager

Overview

Ready to find your perfect job fit? Welcome to HomeBuddy, where making a home awesome is like seeing a vision come to life. We are on a mission to create a friendly and trusted platform to connect homeowners with the right contractors across the US. We are a product-first company focused on lead quality and long-term partnerships built on trust and mutual success.

This job is for you if you enjoy shaping and scaling outbound functions, leading a talented team, and driving measurable growth in a collaborative environment. You will work in a positive atmosphere where teamwork and trust are core values, and where initiative and feedback are encouraged and recognized.

This full-time and remote position offers flexible working hours with core availability from 8 AM to 2 PM CDT (GMT-6 in winter, GMT-5 in summer), Monday through Thursday. Outside core hours, you can manage your schedule as long as you meet deadlines and responsibilities.

Responsibilities

• Team Leadership & Management – Lead and mentor the Outbound Marketing Automation and Marketing Research leads, guiding their teams, overseeing daily operations, and fostering accountability and growth through regular 1 : 1s and team meetings.
• Outbound Strategy & Execution – Oversee the end-to-end outbound marketing strategy, from targeting and prospecting to messaging and engagement. Build scalable, automated campaigns across LinkedIn and other B2B channels and refine processes to maximize impact.
• Data, Research & Insights – Collaborate with the Marketing Research team to identify high-value accounts and opportunities; analyze campaign data to deliver insights that boost conversions and ROI; stay updated on automation trends and buyer behavior.
• Collaboration & Alignment – Align outbound campaigns with broader sales and marketing strategies and GTM initiatives to drive strong lead flow and effective follow-up.

Qualifications

Nice to Have

Why HomeBuddy

If this sounds like you, we should talk!

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Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

IT Services and IT Consulting

Note : This job description reflects the posting contents and may include references to related roles within HomeBuddy.

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