Role Overview
You will focus on influencer partnerships, creator content, community engagement, and social growth targeted at US audiences. This is an execution-focused role for someone who understands US social culture, trends, and online communities. You will work with UGC creators, manage social channels, activate campaigns, and build a strong community around FlashLabs.
Responsibilities
- Identify and manage US-based creators across TikTok, Instagram, YouTube, LinkedIn, and X.
- Handle influencer outreach, negotiation, onboarding, and relationship management.
- Create briefs, scripts, and messaging for creators to communicate FlashLabs’ value.
- Manage influencer campaigns, track performance, and optimize for conversions.
- Build FlashLabs’ creator ambassador and affiliate programs.
- Manage and grow community platforms including Discord, Slack, Reddit, and X Spaces.
- Engage daily with users through discussions, polls, updates, challenges, and AMAs.
- Build relationships with power users and convert them into evangelists.
- Run community events : office hours, livestreams, feature drops, and training sessions.
- Repurpose creator content into short-form clips, social posts, and memes.
- Work with editors to produce TikTok, YouTube Shorts, and IG Reels content.
- Maintain a social posting schedule aligned with US time zones.
- Spot US social trends early and convert them into content opportunities.
- Track analytics for influencer ROI, engagement, community growth, and campaign KPIs.
- Collaborate with product, design, and growth teams to support new feature launches.
Qualifications
2+ years experience in influencer marketing, community management, or creator partnerships.Strong understanding of US social media culture and content formats.Excellent English communication skills suited for US-facing audiences.Experience managing online communities (Discord, Slack, Reddit).Ability to run influencer outreach and manage high volumes of creator relationships.Strong organizational skills, familiarity with tracking KPIs and performance metrics.Deep knowledge of TikTok, Instagram, YouTube, LinkedIn, and X.