Search Engine Optimization Specialist

OutWorkem DigitalMexico, Mexico

Hace 18 días

Descripción del trabajo

SEO Specialist (Full-Time, Remote)

Company : Outwork'em Digital

Location : Remote (South America)

Employment Type : Full-Time

About Us

Outwork'em Digital is a results-driven digital marketing agency specializing in SEO, website development, and lead generation across North America. 80% of our clients are partners with HVAC companies, contractors, healthcare providers, and home service businesses to help them dominate their local markets through strategic SEO and digital marketing. The other 20% are e-Commerce businesses.

The Role

We're seeking a skilled SEO Specialist who can own the complete SEO function for our client portfolio. This is a hands-on role where you'll execute comprehensive SEO strategies while working behind the scenes with our client success team. You'll be the technical SEO expert who drives measurable results for local service businesses without direct client interaction.

What You'll Do

SEO Strategy & Execution :

Develop and implement comprehensive SEO strategies for local service business clients
Conduct in-depth keyword research targeting local and service-specific search terms
Execute on-page optimization including meta tags, content structure, internal linking, and technical SEO elements
Build and manage link building campaigns to improve domain authority and local rankings
Create content strategies that align with client business goals and search intent
Monitor and analyze SEO performance metrics, providing actionable insights for improvement

Technical SEO Management :

Audit websites for technical SEO issues and implement solutions

Optimize site speed, mobile responsiveness, and Core Web Vitals

Manage schema markup, local business structured data, and rich snippets

Handle URL structure optimization and migration strategies when needed

Local SEO Expertise :

Optimize Google Business Profiles for maximum local visibility

Develop location-specific landing pages and service area optimization

Manage local citations, NAP consistency, and directory listings

Implement local link building strategies

Cross-Functional Collaboration :

Communicate SEO strategies, progress, and recommendations to our client success managers (non-technical team)

Translate complex SEO concepts into clear, actionable guidance for the team

Provide regular reporting and updates on campaign performance

Work with our development team on website implementation needs

What We're Looking For

Required :

4+ years of hands-on SEO experience with proven results (mid to senior level)

Deep expertise in local SEO and ranking local service businesses

Strong track record of improving organic rankings and driving qualified traffic

Fluent English proficiency (B2 / B2+ level or higher) - must be able to communicate complex technical concepts clearly in writing and verbally

Proficient with WordPress and Elementor Pro - hands-on experience building, editing, and optimizing websites

Proficiency in SEO tools : Google Search Console, Google Analytics, SEMrush, Ahrefs, Screaming Frog, or similar platforms

Technical SEO knowledge including site audits, schema markup, and page speed optimization

Experience with content strategy and understanding of search intent

Proven link building experience with ethical, white-hat strategies

Ability to analyze data and translate insights into actionable strategies

Self-motivated and able to manage multiple client accounts independently

Preferred :

Experience with GoHighLevel platform

Background working with agency clients or managing multiple accounts simultaneously

Familiarity with service business industries (HVAC, construction, healthcare, home services, doctors, dentist, physical therapists, chiropractors)

Experience training or working with non-technical team members

Why Join Us?

Work with a growing agency serving clients across North America

Full-time stability with consistent client portfolio

Collaborate with a supportive team that values your expertise

Remote flexibility while making a real impact on local businesses

Opportunity to own the SEO function and see direct results from your work

How to Apply

Please submit your application including :

A video speaking about why you would like this position. Showcase, your experience and prior work.

Your resume highlighting relevant SEO experience

Brief overview of your SEO background and notable results you've achieved

Examples of local SEO campaigns you've managed (rankings improvements, traffic growth, etc.)

We're excited to find someone who's passionate about SEO and ready to drive results for our clients!

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