▷ Buen Sueldo! Associate Analytics Manager...

The Associate Analytics Manager is responsible for enabling business growth through appropriate application of analytic methods, and business and consumer knowledge in the Business Units (BUs); identifying and promoting productive framing of business issues; understanding and applying core Analytics & Data Science (A&DS) approaches to solve business problems; and further driving value through working with the broader A&DS teams in identifying, building, scaling, and embedding advanced analytical capabilities. This position builds functional capability through best practice implementation or process development to ensure that A&DS has significant impact on business decisions; drives appropriate application of analytical capability to address business issues; builds strong and business and cross-functional relationships through succinct communication and influenceability; and be a direct voice in business decisions or application of insights.

What will you do?

Business Impact & Analytical Leadership :

• Develop recommendations and implications to guide Business Unit (BU) plans and drive business results.
• Promote the adoption of Analytics & Data Science (A&DS) methods that enable faster, smarter decision-making.
• Ensure full utilization of consumer, competitive, and category analytics to guide cross-functional strategies with Marketing, Sales, Finance, and PSO.
• Apply advanced analytics techniques including :
• Marketing Mix Modeling (MMM)
• Test & control analysis (ANCOVA)
• Multi-Touch Attribution (MTA)
• Predictive modeling and forecasting
• Price and promotion simulation
• Spend optimization and market structure interpretation
• Engage in core business planning processes like Integrated Business Planning and Multi-Year Planning.
• Collaborate with A&DS teams to scale analytical capabilities and embed insights into key decision frameworks.

Technical Expertise & Data Fluency :

Communication, Influence & Collaboration :

What will you need to be successful?