Paid Social Ad Operations SpecialistUnderstory • Mexico, Mexico
Paid Social Ad Operations Specialist
Understory • Mexico, Mexico
Hace más de 30 días
Descripción del trabajoReview daily performance metrics across all active campaigns and flag anomalies Generate weekly performance reports with insights and recommendations Track key metrics including CTR, CPL, CPC, engagement rates, and pipeline attribution Identify trends and optimization opportunities through data analysis Maintain performance dashboards and client-facing reporting Build and manage custom audiences using first-party data, website visitors, and lookalike segments Create targeted audiences based on job titles, company size, industry, and funnel stage Manage retargeting campaigns for different engagement levels and content interactions Optimize audience targeting based on performance data and client ICP refinements Ensure all campaigns adhere to platform best practices and compliance requirements Maintain organized campaign naming conventions and account structures Document optimization decisions and maintain detailed campaign logs Follow established SOPs for campaign setup, optimization, and reporting Collaborate with the team on process improvements and efficiency gains Prepare campaign performance summaries for client calls Support strategic recommendations with performance data and insights Respond to client questions about campaign mechanics and optimization decisions Coordinate with internal teams on creative asset needs and campaign requirements 3+ years of hands-on experience managing paid social campaigns, preferably for B2B SaaS companies Proven track record managing significant monthly ad spend ($50k+ per month across accounts) Expert-level knowledge of LinkedIn Ads Manager, Meta Ads Manager, and Reddit Ads platform Experience with conversion tracking, attribution modeling, and performance measurement Strong analytical skills with proficiency in Excel / Google Sheets and data analysis Advanced understanding of paid social platforms including campaign types, bidding strategies, and optimization techniques Experience with audience segmentation, lookalike modeling, and retargeting strategies Familiarity with tracking implementations, UTM parameters, and attribution methodologies Knowledge of A / B testing methodologies and statistical significance Experience with reporting tools and dashboard creation Exceptional attention to detail and ability to manage multiple campaigns simultaneously Strong communication skills for internal collaboration and client updates Proactive problem-solving approach with ability to work independently Organized approach to campaign management and documentation Comfortable working in a fast-paced environment with evolving priorities Experience with B2B SaaS marketing funnels and pipeline attribution Familiarity with CRM platforms (HubSpot, Salesforce) and marketing automation tools Knowledge of Clay, Fibbler, or similar data enrichment and workflow automation tools Previous agency experience managing multiple client accounts Understanding of go-to-market strategies and demand generation Competitive salary commensurate with experience Opportunity to work directly with Ana, our Director of Paid Social with 8+ years of experience Access to cutting-edge tools and platforms for campaign management and optimization Collaborative team environment with growth opportunities Remote-first culture with flexible working arrangements Professional development budget for continued learning and certifications Understory is a specialized agency focused on paid media management and go-to-market engineering for B2B SaaS companies. We believe in deep channel expertise combined with cross-channel integration to drive measurable pipeline growth for our clients. Our paid social team manages millions in annual ad spend across LinkedIn, Meta, and Reddit, delivering consistent results for companies looking to scale their demand generation efforts.
IMPORTANT : TO BE CONSIDERED YOU MUST COMPLETE THE FORM HERE : https : / / docs.google.com / forms / d / e / 1FAIpQLSefMZq1KqmBygL2VWbBHdzoAjEfKiRmBh41w9a0lZYtCSHriw / viewform?usp=header
Role Overview
We're looking for a detail-oriented Paid Social Ad Operations Specialist to join our growing paid media team. You'll work directly with our Director of Paid Social, Ana, to execute and optimize paid social campaigns across LinkedIn, Meta, and Reddit for B2B SaaS clients. This role is critical to maintaining our high performance standards as we scale our client portfolio.
What You'll Do
Campaign Execution & Management
- Set up and launch paid social campaigns across LinkedIn, Meta, and Reddit advertising platforms
- Execute daily campaign optimizations including budget adjustments, bid modifications, and audience refinements
- Monitor campaign performance and proactively identify underperforming ads for pause or optimization
- Conduct A / B tests on ad creative, copy, targeting, and bidding strategies
- Implement technical setups including conversion tracking, pixel installation, and attribution modeling
Performance Monitoring & Analysis
Audience Development & Targeting
Quality Assurance & Process Management
Client Communication & Support
What We're Looking For
Required Experience
Technical Skills
Soft Skills
Bonus Qualifications
What We Offer
About Understory
Crear una alerta de empleo para esta búsqueda
Social Specialist • Mexico, Mexico
Ofertas relacionadas
Job Title : Senior Paid Ads Specialist.Schedule : Eastern Standard Time - EST (Dayshift).Salary : $1,280 - $1,920 per months | $8 - $12 per hour (negotiable based on experience).We’re looking for a hi...Mostrar más
Client Implementation Specialist.Safeguard Global is a global workforce platform supporting more than 1500 companies across 170+ countries.
We help clients hire, manage, and pay employees worldwide....Mostrar más
We are seeking a highly skilled.Google, Meta, LinkedIn, and others.The ideal candidate is analytical, data-driven, and experienced in managing performance-focused ad campaigns that drive measurable...Mostrar más
Paid Social Media Supervisor, (Healthcare).We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and ...Mostrar más
This role is ideal for someone who thrives on optimizing performance, analyzing results, and driving measurable growth through creative and analytical experimentation.
You’ll work with cross-functio...Mostrar más
Data Transformation Specialist / Lead
Perficient • Mexico, Mexico
Why is Perficient the best option?.What do you need to come aboard?.Bachelor's degree in Computer Science, Information Technology, or related field.
Financial industry knowledge and experience is a ...Mostrar más
Última actualización: hace 12 días • Oferta promocionada
Docente de Sociales - Maestro / a Part Time sin Experiencia en Fresnillo
Tusclases • Fresnillo, Mexico
Buscas un trabajo online con horario flexible y bien remunerado?.En Tusclases, estamos buscando profesores de Sociales, con o sin experiencia, para impartir clases en línea, desde cualquier parte d...Mostrar más
Última actualización: hace más de 30 días • Oferta promocionada
Ad Operations Associate
Remote Team Solutions • Mexico, Mexico
Ad Operations Associate (Remoto – LATAM).Trafficking y QA de campañas (display, video, CTV).Monitoreo de KPIs : delivery, CTR, VCR, viewability.
Ajustes básicos de pujas y segmentación.Análisis y rep...Mostrar más
Última actualización: hace menos de 1 hora • Oferta promocionada • Nueva oferta
Senior Paid Ads Specialist
Lago • MX
Teletrabajo
Quick Apply
Última actualización: hace más de 30 días
Affiliate Outreach Specialist – TikTok Shop
Remote Hive • Mexico, Mexico
Remote, full-time | 10 : 00 AM – 6 : 00 PM EST.Experience with Euka AI required.We are looking for a highly motivated Affiliate Outreach Specialist.
The ideal candidate has hands-on experience identifyi...Mostrar más
Última actualización: hace menos de 1 hora • Oferta promocionada • Nueva oferta
AI Video Editor & Ad Creative Specialist (AI-Driven Bulk Production)
Property Leads • Mexico, Mexico
We are looking for a highly skilled .This person will be responsible for creating high-volume, personalized videos and images using AI, maintaining both quantity and quality, and continuously explo...Mostrar más
Última actualización: hace 2 días • Oferta promocionada
Paid Social Media Supervisor, (Healthcare)
Power Digital Marketing • Mexico
Paid Social Media Supervisor, (Healthcare).Be among the first 25 applicants.We are a tech‑enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and b...Mostrar más
Última actualización: hace 3 días • Oferta promocionada
Paid Media Specialist
Simera • México, latin america, Mexico
We are looking for a Paid Media Specialist to drive performance across digital advertising channels.This role is ideal for someone with hands-on experience in paid media strategy and execution, who...Mostrar más
Última actualización: hace 11 horas • Oferta promocionada • Nueva oferta
Client Implementation Specialist
Safeguard Global • Mexico
Teletrabajo
Última actualización: hace más de 30 días • Oferta promocionada
Paid Ads Specialist
Pavago • MX
Teletrabajo
Quick Apply
Última actualización: hace más de 30 días
Social Campaign Manager
WiseKapital LLC • Mexico, Mexico
Our international agency is a first-of-its-kind marketing operations ecosystem.Our proven, performance based, fine-tuned methodology & professional execution teams help companies and brands to succ...Mostrar más
Última actualización: hace 5 días • Oferta promocionada
Marketing Operations Specialist - Consultant
Deloitte • Mexico, Mexico
Marketing Operations –Consultant – Americas Delivery Mexico (ADMX).Are you an experienced, passionate pioneer in technology?.
Marketing Operations Consultant.Marketing Operations Consultant,.America...Mostrar más
Última actualización: hace 5 días • Oferta promocionada
Paid Social Media Supervisor, (Healthcare)
Power Digital Marketing, Inc. • Mexico
Teletrabajo
Última actualización: hace 1 día • Oferta promocionada
Paid Ads Specialist (Meta & Google)
Hire Overseas • MX
Teletrabajo
Quick Apply
Última actualización: hace más de 30 días
Innovation Specialist – Design, Research & Operations
Capgemini • Mexico, Mexico
Join Capgemini’s flagship innovation hub, the Applied Innovation Exchange (AIE) San Francisco, as part of our Guadalajara-based team.
We’re seeking versatile professionals who can contribute across ...Mostrar más
Última actualización: hace 11 días • Oferta promocionada
Google Ads Manager
Lasso MD • Mexico, Mexico
READ THE ENTIRE JOB DESCRIPTION BEFORE APPLYING • • .Lasso MD offers a powerful blend of innovative marketing services and advanced software tools to drive revenue growth for dental practices.By int...Mostrar más
Última actualización: hace 1 día • Oferta promocionada
Remote Marketing Manager
Executive Assistant Institute • Mexico, Mexico
Remote Marketing Manager (Social Media + Digital Ads Focus).We’re a contemporary arts & culture organization dedicated to creative expression, public engagement, and accessibility in the arts.If yo...Mostrar más
Última actualización: hace 5 días • Oferta promocionada
Senior SFMC Campaign Operations Lead
Healthcare Businesswomen’s Association • Mexico
A healthcare organization in Mexico is seeking a Campaign Delivery Manager to oversee campaign operations, ensuring campaigns meet brand expectations.
The ideal candidate will have over 7 years of e...Mostrar más
Última actualización: hace 4 días • Oferta promocionada