Loyalty Business Analytics Analyst

At Viva, we seek passionate individuals who love what they do. Now is the perfect time to join our team! Viva is the lowest-cost, most preferred, fun, and profitable airline in the Americas, with the youngest fleet in Latin America and one of the fastest-growing airlines worldwide. We foster a culture of inclusion, passion, and transparency—breaking traditional norms, redefining work, and committing to excellence in service and passenger safety.

We are looking for a Loyalty Data Analytics Analyst. This position will be responsible for supporting the execution and continuous improvement of data-driven strategies to strengthen customer loyalty and engagement, contributing with advanced analytical skills and actionable insights. The role will :

• Build and maintain dashboards and reports that track key loyalty and satisfaction KPIs.
• Perform data analysis to identify customer behavior patterns and opportunities to drive retention and engagement.
• Support the design and validation of statistical and predictive models, collaborating with senior analysts and managers.
• Enable personalization initiatives by delivering segmentations and recommendations that enhance customer experience.
• Measure and optimize the effectiveness of campaigns and loyalty strategies to ensure sustainable business growth.
• Act as a bridge between data and business teams, ensuring findings are clear, accurate, and actionable. Our Ideal Candidate
• Experience : 1–3 years of experience in a similar role.
• Bachelor's Degree in Data Science, Statistics, Mathematics, Computer Science, Engineering, Economics, or a related field.
• Master's Degree in Data Analytics, Business Intelligence, or another quantitative discipline (preferred). Technical Skills :
• SQL – Intermediate (Mandatory)
• Python – Intermediate (Mandatory)
• Excel – Intermediate (Mandatory)
• Tableau – Mandatory
• BigQuery / ETL Pipelines – Desirable
• Data exploitation and analysis (1-3 years)
• Dashboard creation and visualization (1-3 years)
• Development of data pipelines / ETL processes (desirable) Benefits You Will Enjoy as #TeamViva :
• Flexible schedule.
• #TheBestAirlineToWork : Incredible work environment.
• Unlimited vacation from day one.
• Savings fund & savings account.
• Staff Travel : Discounted flights for you and 12 loved ones after 6 months.
• MyIDTravel : Fly globally with 20+ airline alliances at lower costs after 6 months.
• Life & medical insurance + 24 / 7 family medical assistance online.
• Exclusive discounts : gyms, retail stores, restaurants, universities, and more.
• Above-the-law benefits. About Us We are Mexico's lowest-cost airline, operating the most modern fleet in Latin America, and rapidly expanding worldwide. At Viva, we value diversity, promote gender equality, and foster innovation, collaboration, and inclusion. We prioritize employee well-being, ensuring a safe and happy work environment.