Product Marketing Manager (Platform)

Devoted Fusion is an end-to-end self-service freelance talent solution built for the games industry to help developers and publishers hire pre-vetted expert-level art and animation talent quickly, transparently, securely, and affordably. The Devoted Fusion hub connects studios to capable, available, relevant, and efficient freelance talent globally, with backend tools that handle contracts, invoicing, and payments while protecting the freelancer and studio clients.

We are looking for an experienced games industry Product Marketing Manager to lead the marketing efforts for our innovative platform.

The Product Marketing Manager is responsible for determining the most appealing features of our products and promoting them to prospective and current customers. This person will become an expert on the company’s products and features to properly market them and to inform customers of their value and benefits. As the Product Marketing Manager, you will immerse yourself in our platform offerings, becoming an expert on our features, value propositions, and benefits. Your goal will be to effectively communicate the unique value of our innovative platform.

Key Responsibilities

• Develop and execute multi-channel marketing campaigns, including digital advertising, social media, email marketing, and events, to drive user acquisition and engagement.
• Determine the most appealing features of our gaming platform and develop marketing strategies to promote them to prospective and current customers.
• Become an expert on the company’s products and features, effectively communicating their value propositions and benefits to customers.
• Conduct thorough research on competitors and perform market analysis to understand consumer preferences and market trends in the gaming industry.
• Collaborate closely with cross-functional teams, including product development, sales, and customer support, to ensure alignment of marketing initiatives with business objectives.
• Monitor and analyze key performance metrics to evaluate the effectiveness of marketing campaigns and optimize strategies for maximum impact.
• Stay abreast of industry trends and best practices in gaming and technology to inform marketing strategies and tactics.

Requirements

Benefits

Why Join Us?

We offer :

This is a remote, full-time contracted position.

We are an equal opportunity company and all qualified applicants will receive consideration for a contract without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law.