Associate Analytics Manager...

The Associate Analytics Manager is responsible for enabling business growth through appropriate application of analytic methods, and business and consumer knowledge in the Business Units (BUs); identifying and promoting productive framing of business issues; understanding and applying core Analytics & Data Science (A&DS) approaches to solve business problems; and further driving value through working with the broader A&DS teams in identifying, building, scaling, and embedding advanced analytical capabilities. This position builds functional capability through best practice implementation or process development to ensure that A&DS has significant impact on business decisions; drives appropriate application of analytical capability to address business issues; builds strong and business and cross-functional relationships through succinct communication and influenceability; and be a direct voice in business decisions or application of insights.

What will you do?

Business Impact & Analytical Leadership :

Develop recommendations and implications to guide Business Unit (BU) plans and drive business results.

Promote the adoption of Analytics & Data Science (A&DS) methods that enable faster, smarter decision-making.

Ensure full utilization of consumer, competitive, and category analytics to guide cross-functional strategies with Marketing, Sales, Finance, and PSO.

Apply advanced analytics techniques including :

Marketing Mix Modeling (MMM)

Test & control analysis (ANCOVA)

Multi-Touch Attribution (MTA)

Predictive modeling and forecasting

Price and promotion simulation

Spend optimization and market structure interpretation

Engage in core business planning processes like Integrated Business Planning and Multi-Year Planning.

Collaborate with A&DS teams to scale analytical capabilities and embed insights into key decision frameworks.

Technical Expertise & Data Fluency :

Leverage visualization tools (Power BI, Tableau) to enable insight discovery and storytelling.

Use SQL and Python to access, manage, and analyze data efficiently.

Demonstrate working knowledge of ETL pipelines, cloud platforms (Azure, GCP), and emerging genAI tools.

Interpret complex datasets and synthesize findings into actionable insights for diverse stakeholders.

Contribute to capability building across A&DS through process improvements and knowledge sharing.

Communication, Influence & Collaboration :

Communicate complex analytical findings in clear, compelling ways to business and technical audiences.

Influence cross-functional teams through storytelling, data translation, and strategic framing.

Build strong relationships with business partners and serve as a thought leader in the integration of analytics across functions.

Act as a strategic partner to Marketing and BU leadership, aligning analytics with key priorities and opportunities.

What will you need to be successful?

~2+ years of business experience with a bachelor’s degree, or 1–3+ years with an advanced degree.

~ Bachelor’s degree in Marketing Analytics, Economics, Statistics, Data Science, or a related quantitative field (Master’s or MBA strongly preferred).

~ Preferred background in digital / media analytics, either client- or agency-side.

~ Proficiency in Microsoft Excel and Office 365 suite; strong data visualization and dashboard-building capabilities.

~ Curious, collaborative, and committed to continuous learning.

~ Courage to speak up and challenge the status quo with data-driven perspectives.

~ Comfortable working independently or within a team, across multiple fast-paced projects.

~ Strong project management and prioritization skills under tight timelines.

~ Champion an inclusive, insight-led, and results-focused working culture.