Sr Demand Planning Business Partner

At Hasbro, our mission is to entertain and connect generations of fans through the wonder of storytelling and exhilaration of play.

We're looking for adventurous and curious people who want to explore, experiment, and innovate to come up with the best ideas.

Our culture has inspired our diverse team of highly skilled, highly creative, and highly committed individuals for 100 years and we believe the best is yet to come.Are you a strategic thinker with a passion for driving business performance through precision forecasting and cross-functional collaboration?

Join us as a Demand Planning Business Partner, where you'll play a pivotal role in shaping demand signals across product and customer channels to maximize revenue, profit, and supply chain responsiveness.About the RoleAs a key member of the Channel Leadership Team, you will : Lead the execution of the demand management process across a 24-month horizon.Partner with Commercial, Marketing, Sales, Finance, and Supply Planning teams to align forecasts with brand and business strategy.Drive forecast accuracy and mitigate demand risks through rigorous analysis and stakeholder engagement.Champion continuous improvement in planning cycles and performance metrics.Key ResponsibilitiesGenerate and enrich consensus forecasts using historical data, market trends, and promotional overlays.Facilitate monthly Demand Review (DMR) cycles, co-piloting with commercial leaders to validate forecasts and define risks and opportunities.Collaborate with statistical modelers to maintain robust forecasting models and ensure data integrity.Analyze POS, shipment data, and promotional effectiveness to refine demand signals.Own the demand signal passed to supply chain, ensuring accuracy and alignment.Lead KPI tracking and improvement plans for Forecast Accuracy, Bias, and Forecast Value Add (FVA).

Support product rationalization and portfolio optimization initiatives.What You'll BringDomain Expertise : 10+ years in demand planning with strong business acumen.Experience in international matrix environments and commercial business partnering.Background in FMCG, toy, or fashion industries preferred.APICS certification or relevant supply chain degree desirable.Hasbro is an Equal Opportunities EmployerWe value diversity at Hasbro, and do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status.Interviews at Hasbro take place in person and virtually as part of our recruitment process.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

If you are selected to move forward in our application process and you have a medical condition or an individual need for adjustment to our process, and you believe it may affect your ability to be at your best, please let your recruitment partner know, so we can consider how best we can support you and make any adjustments that may reasonably be needed.