E-Commerce Direct

We're Hiring : E-Commerce Direct & Indirect Manager Location : Mexico CityJoin us in shaping a smoke-free future.

At PMI, we're transforming our business from the ground up, and digital is at the heart of this revolution.

If you're passionate about e-commerce, innovation, and driving impact, this is your chance to lead in a dynamic, global environment.AsE-Commerce Manager, you'll own the strategy, execution, and performance of our direct channels , , loyalty / apps) and indirect channels (e-retailers, marketplaces, digital partners), driving sustainable growth, conversion, and profitability.

Key ResponsibilitiesLead end-to-end D2C strategy : CRO, UX / UI, SEO, funnel optimization, personalization, and A / B testing.Manage strategic partnerships with e-retailers : JBPs, premium placements, full-funnel activations, loyalty integrations, and performance measurement.Ensure catalog and content excellence across all channels.Activate intelligent audiences using advanced analytics and third-party data integration into PMI's DMP / CDP.Drive omnichannel synergy between digital and physical retail.Lead multidisciplinary teams and agencies; align with global hubs, brand, product, and digital marketing.Identify and scale innovative commerce formats and technologies.

KPIsD2C : Conversion rate, AOV, SEO ranking, UX scores, retention & engagement, funnel KPIs.Indirect : Sales & market share, ROI of on-platform media, CRM-driven engagement, premium placements, audience growth, ROAS, CAC, CPR, LTV.Data milestones : Activation of partner audiences into DMP / CDP and uplift in campaign effectiveness.

Who We're Looking For5+ years in e-commerce, e-retail, or web management.Experience in digital partnerships and key account management.Strong performance marketing and audience segmentation background.Advanced English.Tools : Excel, PowerBI, GA, Optimizely, Contentsquare, Jira, Figma, CMS.

What We OfferFreedom to define your future and ours.Inclusive, diverse culture with global collaboration.Endless opportunities for growth and development.Pride in delivering a meaningful societal impact.

Interested or know someone who fits the profile?

Let's connectEcommerce #DigitalTransformation #Hiring #PMI #IQOS #ZYN #Omnichannel #MarketingDigital #SmokeFreeFuture #CareerOpportunity15457