Regional Marketing Manager

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Marketing Manager – Latin America

Marketing Manager – Latin America

Location : Mexico City (with regional travel)

Company : East West Seed

About Us

At East West Seed, we are dedicated to improving the livelihoods of smallholder farmers across Latin America. Our mission is not just about better seeds—it’s about creating a meaningful impact for farmers, communities, and the environment.

The Role

We are looking for a dynamic Marketing Manager – Latin America to drive marketing strategies that strengthen our connection with smallholder farmers, generate demand, and position our brand as a trusted partner in agriculture. This role will also ensure that our products and services deliver real value to farmers in each region.

Key Responsibilities

• Marketing Strategy & Brand Development : Design and implement marketing strategies aligned with our mission, building trust in the East West Seed brand.
• Product Portfolio Management : Collaborate with R&D and Sales to identify and promote seed varieties tailored to each country and region.
• Digital Marketing & Demand Generation : Lead digital campaigns and manage the brand’s presence on social media to provide farmers with valuable and accessible information.
• Customer Engagement & Trust Building : Develop strong relationships with distributors, farmer associations, and other stakeholders; organize events and training sessions.
• Value-Added Services & Customer Loyalty : Implement training, advisory programs, and loyalty initiatives to strengthen long-term relationships with farmers.
• Budget & KPI Management : Oversee marketing budgets and monitor KPIs to ensure effective strategies.
• Leadership & Culture Development : Lead by example, promote a high-performance culture, and ensure succession planning for key roles.

Requirements

Why Join Us?

Apply Today!

If you are ready to make a difference in the agricultural sector and grow your career with East West Seed, we would love to hear from you.

Seniority level

Seniority level

Mid-Senior level

Employment type

Employment type

Full-time

Job function

Job function

Marketing and Sales

Industries

Farming

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