Paid Media Specialist – Meta & Google | Remote | LATAM

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🏢 About the Role

We’re looking for a hands-on Paid Media Specialist to manage and optimize campaigns across Meta and Google Ads for a portfolio of eCommerce clients. This is a great fit for someone who loves building campaigns, testing creative, and analyzing data to drive measurable results.

In this role, you’ll have end-to-end ownership  — from strategic planning to daily optimization — working closely with creative, CRO, and analytics teams to deliver measurable revenue growth. If you’re equal parts analytical and creative , thrive on scaling ad spend without sacrificing efficiency, and love the fast pace of eCommerce, this is your opportunity.

🛠 What You’ll Do

Plan, launch, and optimize campaigns on Meta Ads and Google Ads (Search, Shopping, YouTube).

Design and optimize campaign structures, budget allocation, and advanced audience targeting.

Build and run creative testing frameworks to drive CTR, CVR, and LTV improvements.

Monitor campaigns daily and apply data-driven optimizations to maximize ROAS and minimize CPA.

Collaborate with creative, CRO, and account teams for cohesive, high-performing campaigns.

Stay ahead of platform updates, privacy changes, and emerging ad tech.

✅ What We’re Looking For

3–4+ years managing Meta and Google Ads campaigns for eCommerce brands.

Proven track record managing large Meta budgets  and scaling accounts.

Deep knowledge of audience segmentation, remarketing, and funnel strategies .

Fluent in eCommerce KPIs : ROAS, CPA, MER, CTR, CVR, LTV.

Skilled with Google Analytics, Tag Manager, attribution, and Shopify.

Excellent English communication for reporting and client-facing strategy discussions.

🌟 Bonus Points

Experience with U.S.-based eCommerce agencies or brands.

Familiarity with TikTok Ads, Pinterest Ads, or Klaviyo.

Landing page CRO and post-click optimization experience.

💰 What You’ll Get

Competitive pay based on experience and location.

100% remote with flexible scheduling.

Direct ownership of high-value accounts (budgets scaling to $500K+ / mo).

Strategic influence over campaign direction and creative planning.

Opportunity to help brands scale beyond $10M+ in annual revenue.

🔎 Why You Might Be a Fit

✅ You’ve managed multi-platform campaigns with a strong performance focus

✅ You’re analytical but creative—just as excited by a new hook as a new bid strategy

✅ You enjoy cross-functional collaboration with creative, CRO, and data teams

✅ You want to make a measurable impact and help eComm brands scale past $10M+