Building Materials - Executive Sales (Distribution&Retail)-Mexico

About Us : Oriental Yuhong is a global leader in waterproofing, roofing, and construction materials, dedicated to providing innovative solutions for sustainable infrastructure. With a strong presence in over 100 countries, our Mexico division is expanding rapidly to serve the growing construction and industrial markets. We seek a dynamic Marketing Promotion Manager to drive brand awareness and market penetration in Mexico.

Job Overview : The Marketing Promotion Manager will design and execute strategic marketing campaigns to elevate the Oriental Yuhong brand, generate leads, and support sales growth. This role requires expertise in Distribution & Retail marketing, and cross-functional collaboration to align with business objectives in the construction and building materials sector.

Key Responsibilities :

• Channel-Centric Marketing Strategy
• Develop and implement marketing plans tailored to building material distributors, wholesalers, and key channel partners in Mexico.
• Identify gaps and opportunities in the channel network to optimize product positioning and promotional ROI.
• Collaborate with the sales team to align marketing initiatives with channel sales targets and distributor capabilities.

2.Channel Partner Enablement

3.Leverage CRM data to track channel performance and refine lead-nurturing strategies.

4.Market Intelligence & Analytics

5.Cross-Functional Collaboration

Qualifications :