Affiliate Channel Partnership Operation Senior Specialist -Mexico

To accelerate the growth of AliExpress Mexico's affiliate program by scaling high-performing partnerships, optimizing ROI, and establishing AliExpress as a preferred platform for top-tier publishers and influencers in Mexico.

This role will directly drive revenue, expand market reach, and ensure strategic alignment with global affiliate marketing goals.

Key Responsibilities

1)Strategic Affiliate Program Expansion

Develop and execute a strategy to double the affiliate network size and performance within

• months.

Identify and onboard high-performing publishers / influencers across key verticals (e-commerce, lifestyle, tech) in Mexico.

Negotiate and manage exclusive partnerships to secure competitive commissions and market dominance.

2)Performance Optimization & Analytics

Monitor KPIs to identify trends and optimize underperforming campaigns.

Provide data-driven insights to affiliates to improve their ROI and align with AliExpress's product offerings.

3)Relationship Management & Community Building

Build and maintain a collaborative community with affiliates, partners, and influencers through regular communication (webinars, AMAs, 1 : 1 check-ins).

Address affiliate queries proactively and resolve conflicts to ensure long-term retention.

Create a feedback loop between affiliates and internal teams (marketing, product, customer service) to improve platform usability.

4)Market Intelligence & Innovation

Stay ahead of Mexico's affiliate and influencer trends (e.g., TikTok Shop, short-form video, regional content preferences).

Analyze competitors to identify gaps and replicate successful strategies.

Propose and launch innovative campaigns (e.g., holiday promotions, exclusive deals) tailored to Mexican audiences.

5)Cross-Functional Leadership

Collaborate with global teams to align with AliExpress's international strategy.

Work with the marketing team to integrate affiliate efforts with broader campaigns.

Requirements

Minimum 3-5 years in affiliate marketing, influencers, and partnerships, preferably in Latin America, with a proven track record of scaling programs.

Deep understanding of CPS (Cost Per Sale) models, publisher ecosystems, and influencer partnerships.

Experience managing large-scale affiliate networks.

Skills & Competencies

Negotiation & Sales

: Strong closing skills to secure top-tier affiliates and favorable terms.

Bilingual

: Fluent in Spanish (Mexican) and English (written and spoken).

Outstanding communication and negotiation skills to build strong relationships with partners at all levels.

Sharp market insight and business acumen, adept at identifying and seizing market opportunities.

Effective project management skills, capable of collaborating across teams.

Cultural & Market Knowledge

Deep understanding of Mexico's digital landscape, including social media trends, consumer behavior, and regulatory environment.

Familiarity with local influencers, publishers, and media platforms (e.g., YouTube, TikTok, Facebook).