[Aplica ya] Marketing Planning Analyst...

Overview IDC, a global leader in technology market intelligence, is seeking a market researcher to join our team. This role requires a mix of analytical abilities, attention to detail, proficiency in research methodologies, alongside excellent communication skills to convey complex information effectively.

The market researcher will play a crucial role in interpreting data, staying abreast of IT market trends and events, supporting their team with in-depth research, and working collaboratively to meet research objectives.

The market researcher will play a crucial role in supporting the authorship and delivery of IDC’s market intelligence products and services in a rapidly evolving information technology landscape. The role will focus on utilizing the latest market research methodologies and tools to uncover relevant data from internal and external data sources and synthesizing into market research content assets.

Support IDC’s market research agenda by conducting in-depth primary and secondary research into IT markets and their impact on industries.

Track, monitor, and identify IT industry developments to identify and report on market shifts, patterns, and anomalies.

Collaborate with internal subject matter expert analysts to achieve research goals and produce deliverables efficiently.

Participate in ongoing professional development and contribute to team knowledge sharing.

Synthesize raw data into information and meaningful insights and deliver tailored content components and assets that address key business requirements.

Contribute to the creation of written research studies and presentations summarizing findings for internal and external stakeholders.

Bachelor’s degree in Computer Science, Engineering, or equivalent technical experience.

~ Demonstrated ability to lead cross-functional initiatives that span engineering, data science, design, and research.

~ Strong business and customer orientation; experience driving adoption, engagement, and measurable business outcomes.

2-3 years of experience in market research, consulting, or analysis, ideally in the information technology secto r.

~ A strong interest in the IT market, including, but not limited in topics such as AI and data management, security, enterprise applications, enterprise infrastructure, devices, networking, telecommunications, application development, and services.

~ Professional fluency in English.

~ Based in Mexico City with availability for hybrid work .

~ Bachelor’s degree required; (business, economics, management information systems, technology marketing, product management or related field).

~ Experience with office productivity tools such as Microsoft Word, Excel, and PowerPoint.

~ Flexibility to work both independently as well as collaboratively in a fast-paced, global environment.

~ We offer a unique opportunity to work on international projects, with daily communication in English and a guided introduction to everything you need to work independently.

You will become part of a dynamic, international and trained network with a driven and collaborative culture.

Recruitment Fraud Notice : IDC would like to inform you that we conduct our formal communications via corporate email, our Applicant Tracking System iCIMS, LinkedIn messaging, or directly by phone. We do not use any other platform (including Telegram, WhatsApp, Signal, text, instant message, etc.) In addition, we do not ask candidates to provide sensitive personally identifiable information such as bank account or social security numbers.