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▷ Inicio Inmediato! Brand Director...
Empresa ConfidencialMexico City, Mexico City, MXHace 24 días
Descripción del trabajoBrand Strategy & Positioning : Ensure brand consistency across all marketing, digital, retail, and product experiences, as well as conduct market research and trend analysis to refine brand positioning and identify growth opportunities. Campaign Development & Execution : Oversee the creative direction and execution of seasonal brand campaigns, product launches, and key marketing initiatives. Team Leadership & Collaboration : Partner closely with product, merchandising, PR & Marketing, eCommerce, and other retail teams to align brand messaging and initiatives. Manage and mentor a cross-functional team. Digital & Social Strategy
POSITION SUMMARY
The BRAND DIRECTOR is a dynamic and visionary key position that will lead and elevate our brand's identity, positioning, and growth strategy. The ideal candidate will be a strategic thinker and creative leader with a strong understanding and experience in sales, product, brand storytelling, fashion marketing, and consumer behavior.
QUALIFICATIONS
- Bachelor's degree in Marketing, Communications, Administration, or related field; MBA or advanced degree is a plus.
- 15+ years of brand experience, with at least 5 years in a senior leadership role within the fashion, luxury, sports or lifestyle industry.
- Proven track record of building and scaling brands in a fast-paced environment.
- Excellent leadership, communication, and cross-functional collaboration skills.
- Experience with global branding and multi-market strategies is preferred.
- Proficient in English skills.
KEY RESPONSIBILITIES
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Inicio Inmediato • Mexico City, Mexico City, MX