Product Training Specialist

The Company

GWM is a world-renowned SUV and pickup manufacturer. Our products cover three categories : SUV, passenger car and pickup. With over 70 holding subsidiaries, GWM has more than 59,000 employees.

For more info visit our website GWM Group (gwm-global.com)

The Role

We are looking for a Product Training Specialist which role is responsible for designing, developing, imparting and continuously improving product training materials that empower sales advisors across the dealer network. This role ensures the sales force is equipped with up-to-date, market-relevant knowledge and tools to maximize sales performance. By analyzing market trends and collaborating with the product team, the position creates impactful content—such as videos, manuals, and interactive activities—and oversees training launches with vendor support. The position plays a key role in maintaining competitiveness and delivering a standout training experience in the evolving automotive landscape. Also, ensures the knowledge stays within GWM and keeps consistency across materials.

Responsibilities

• Develop and update product training materials (manuals, videos, activities) aligned with the current product lineup and market needs.
• Impart product training thru different channels (online, live online, face-to-face), to reinforce product knowledge in the network.
• Analyze market trends and competitor offerings to propose new training content that enhances sales effectiveness.
• Coordinate product training launches and updates with external vendors and internal stakeholders.
• Ensure training content is localized and relevant to the Mexican automotive market.
• Monitor and improve training impact through feedback of it´s peers, network and HQ.

Requirements

This position needs to have an excellent understanding of the market, technical terms, product & competitors and how to translate all this characteristics into sales arguments and to be easily understandable by the Sales Advisors. The position needs to have very good teaching skills, product & industry knowledge and great teamwork.

GWM Mexico is an equal opportunity employer. We encourage people from all backgrounds to apply. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, or any other characteristic protected by law.