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Lead Customer Journey Manager

Lead Customer Journey Manager

beBeeEngagementMexico City, Ciudad de México, Mexico
Hace 3 días
Descripción del trabajo

Customer Experience Strategist

Develop and lead customer experience initiatives, creating personalized journeys that maximize engagement.

Main Responsibilities :

  • Create and execute multichannel campaigns for new and returning customers.
  • Automate communications to guide each customer's journey, increasing lifetime value and engagement.
  • Manage messaging platforms and marketing tools for optimal ROI.
  • Design and implement A / B tests to gain insights into customer behavior and optimize campaign effectiveness.
  • Track, analyze, and publish results to inform future iterations.
  • Mentor team members and ensure alignment with strategic objectives.
  • Cross-functionally collaborate with product, marketing, and credit teams for seamless customer experiences.
  • Drive continuous improvement in customer experience processes and technologies.

Requirements :

  • At least 5 years of experience in a marketing position managing customer relationships with a proven track record of success.
  • Technical skills : SQL (basic), Excel skills (medium).
  • Soft skills : decision making, analytical thinking, leadership, teamwork, communication skills, time management.
  • Academic background : BA in Marketing, Business Administration, Communications, International Relations or similar.
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    Lead Manager • Mexico City, Ciudad de México, Mexico