Search Analyst

Hey, it's time for you to join us showing the world we are the company that is changing paradigms, where we revolutionize the hours, minutes and seconds!

Do you want to know why Rappi?

⭐️ WE SEE OPPORTUNITIES where others see problems

⭐️ WE SEE CLOSE where others see distance

⭐️ WE SEE ADRENALINE where others see pressure.

Join a team where we are all capable of EVERYTHING, where we all have the same opportunities, regardless of gender, race, sexual orientation, religion, nationality, age, disability, training or experience.

Did you like what you have read so far? Find out how you will deliver magic together with us through your Rappi mission 🧡

Check out how it will impact our ecosystem :

We are looking for a driven and highly-analytical marketing professional to join our Paid Search team as an Analyst. In this role you will manage and own the performance of Search Ads (SEM, ASA and ASO), one of Rappi’s most relevant paid-media channels, across 3-7 countries. This will allow you to have an immediate and meaningful impact on the company.

You will be responsible for making sure the end-to-end operations of the Google Search, Apple Search Ads and App Search Optimization channels work as expected, and for working with your manager to bring the most new users at an efficient cost through budget allocation and bidding optimization. For this, you’ll need to develop and leverage reporting, tracking and analytical tools that allow you to do this job effectively.

This is a unique opportunity to work in a fast-growing environment with an international and diverse team that is always striving to be on the cutting edge of digital marketing and be best in class!

As part of Rappi, you will be responsible for :

• Acquire a deep understanding of the end-2-end operations of the Search channels, to identify improvement opportunities and places where issues could occur
• Create high-level reporting for each step of the process that allows you to quickly identify issues
• Communicate with internal (Adtech, product) and external (Google, Apple) teams, to identify opportunities and bugs, and troubleshoot the latter
• Track performance on a daily basis, to make sure we are spending the budget provided to the channel in the most optimal way
• Implement budget allocation and bidding strategies to continuouslly maximize the volume of first orders delivered through the Search channels
• Work closely with creative teams to continuously improve product visuals
• Identify improvements to Rappi’s web and app that could enhance the experience of customers entering Rappi through search channels
• Identify opportunities to improve our adcopies, image extensions and other influencers of search ranking

Candidate Wishlist :

Good and now, what are the requirements for me to be part of this neon universe?

Worker type : Regular

Company : Rappi Technology Mexico

For more information check our website and check our reviews on Glassdoor

we are waiting for you to build and deliver the magic together! #Rappi 🧡

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