Overview
We're looking for an SEO & GEO Specialist who lives at the intersection of content strategy and technical execution.
You'll research what homeowners are searching for when looking for HVAC or plumbing services, plan content that answers their questions, and coordinate with our content writer while being ready to write content yourself when needed.
This isn't about managing from spreadsheets—it's about understanding the home services industry, mapping content opportunities, and ensuring every piece we publish serves search engines.
What You'll Do
Research & Strategy :
Conduct deep keyword research and competitive analysis in the residential HVAC and plumbing industries.
Map search intent and build comprehensive topic clusters around web scraping, data extraction, and AI workflows.
Analyze SERP features, ranking factors, and algorithm updates to inform content strategy.
Content Planning & Coordination :
Brief content writer on topics, ensuring accuracy and search optimization.
Manage content production pipeline, balancing SEO requirements with technical accuracy.
Optimize existing content based on performance data and search trends.
Ensure all content meets SEO best practices.
Technical SEO Implementation :
Conduct technical audits and implement fixes (schema markup, site structure, Core Web Vitals).
Monitor and improve crawlability, indexation, and ranking performance.
Build and maintain internal linking strategies and content architecture.
Report on SEO metrics that matter—traffic, rankings, conversions, not just impressions.
Identify and act on quick wins while building toward long-term organic growth.
Must-Haves
Proven SEO Track Record
Content Strategy Experience :
You've built and executed content strategies that drove measurable organic growth
Project Management :
Comfortable juggling multiple content pieces, coordinating with stakeholders, and meeting deadlines
Writing Ability :
Can produce clear, technical content that ranks
Compensation : $15 - $17 an hour
About
We specialize in connecting companies with world-class freelance professionals and delivering top-tier outsourcing services, across over 150 countries worldwide.
Our mission is to empower growth for forward-thinking businesses, seamlessly bridging any skill or resource gaps with our expertly vetted talent pool.
We firmly believe in fostering an environment where exceptional individuals can achieve an optimal work-life balance, working remotely from any location, while maximizing their professional growth and earning potential.
We are headquartered in Overland Park, KS, USA with service delivery facilities in the Philippines, India, Ukraine, South Africa and Argentina.
We invite you to explore the opportunities we offer and consider joining our exclusive network of global freelance talent.
Visit to learn more about us.
To explore a wealth of career opportunities and find a role that suits your unique skills and aspirations, please visit our dedicated jobs portal at jobs.
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