Position : TikTok Shop Specialist
Location : LatAm Only (Remote)
Employment Type : Full Time
Role Overview :
We are seeking a strategic and results-driven TikTok Shop E-commerce Specialist to join our team. The ideal candidate will have extensive experience in managing e-commerce operations on TikTok, with a strong background in the DTC beauty industry. This role requires a proactive individual who can drive sales growth, optimize the customer shopping experience, and enhance our brand presence on TikTok.
Key Responsibilities :
- Manage and optimize the brand's TikTok Shop storefront to ensure a seamless and engaging shopping experience for customers.
- Develop and implement e-commerce strategies to drive traffic, increase conversions, and maximize sales on TikTok.
- Collaborate with the marketing, product, and creative teams to create compelling and on-brand product listings, promotions, and campaigns.
- Monitor and analyze key performance metrics, including sales, traffic, conversion rates, and customer feedback, to inform data-driven decisions and strategies.
- Stay up-to-date with TikTok’s ecommerce features, tools, and best practices to continuously improve and innovate our TikTok Shop operations.
- Coordinate with the inventory and logistics teams to ensure accurate product availability and timely order fulfillment.
- Develop and execute promotional strategies, including discounts, flash sales, and influencer collaborations, to drive engagement and sales.
- Manage the TikTok Shop budget, optimizing spend to achieve ROI and sales targets.
- Monitor competitor activity and industry trends to identify opportunities for growth and differentiation.
- Manage the TikTok Shop affiliate program in partnership with the influencer team, including owning discovery, approval, invitations, tracking, and communication with affiliates.
Requirements
Minimum of 3-5 years of experience in ecommerce management, specifically on TikTok, within the DTC beauty industry.Experience working in an ecommerce manager capacity for a Shopify brand.(Preferred) Experience working in a similar role within TikTok Shop for another brand.Strong analytical skills and the ability to interpret data to make informed decisions.Excellent project management skills, with the ability to handle multiple projects and deadlines simultaneously.Creative mindset with the ability to develop engaging and effective ecommerce strategies and campaigns.Strong understanding of TikTok’s platform, algorithms, and user behavior.Excellent written and verbal communication skills.Ability to work independently and collaboratively in a fast-paced, remote environment.Passion for the beauty industry and a deep understanding of beauty trends and consumer behavior.