Brand Director

Overview

Join to apply for the Brand Director role at Scribd, Inc.

About Scribd : At Scribd (pronounced “scribbed”), our mission is to spark human curiosity. We create a world of stories and knowledge, democratize the exchange of ideas and information, and empower collective expertise through our products : Everand, Scribd, and Slideshare. We support a culture where employees can be real and bold, debate and commit, and take action in prioritizing the customer. Scribd Flex enables flexible daily work styles with a focus on intentional in-person collaboration; occasional in-person attendance is required for all employees.

We hire for GRIT — the intersection of passion and perseverance toward long-term goals. The acronym describes our standards : Goals, Results, Innovation, and Team through collaboration and attitude.

What You'll Do

• Drive brand awareness, engagement, and loyalty through integrated marketing initiatives, including earned media campaigns, PR, influencer marketing, and community activations.
• Define and evolve each brand’s positioning, tone of voice, and messaging architecture.
• Translate insights into action by partnering with research teams to gather customer, category, and cultural intelligence.
• Collaborate cross-functionally with growth, product marketing, lifecycle, editorial, and brand creative teams to ensure brand consistency across all touchpoints.
• Own and maintain brand guidelines, ensuring a strong, unified brand presence across internal and external channels.
• Monitor brand performance metrics and adjust strategy to improve outcomes.
• Stay ahead of trends in culture, design, technology, and media to keep brands distinctive and relevant.

Who You Are

Preferred Qualifications

Compensation and Benefits

Base pay is part of total compensation and ranges vary by location and level. California : approximately $142,000 to $221,500; other US locations : approximately $117,000 to $210,500; Canada : approximately CAD 149,000 to CAD 197,000. Equity and a comprehensive benefits package are included. Salary ranges reflect local labor benchmarks and may adjust for different levels or business needs.

Benefits and perks vary by location and employment type and may include healthcare, parental leave, disability plans, retirement matching, home office stipends, learning and development allowances, wellness stipends, mental health resources, product subscriptions, referral bonuses, book benefits, sabbaticals, company events, and AI tool access.

Working at Scribd

Are you based in a location where Scribd can employ you? Primary residences must be in or near specified cities in the United States, Canada, or Mexico, within commuting distance.

Interested in life at Scribd? Learn more at www.linkedin.com / company / scribd / life. We provide accommodations on request for interviews at accommodations@scribd.com.

We are committed to equal employment opportunity and encourage applicants from all backgrounds. Diversity of perspectives enhances ideas.

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