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[MKT-On-site] Ecommerce Manager - México, Mexico

[MKT-On-site] Ecommerce Manager - México, Mexico

BiwinMéxico, Mexico, Mexico
Hace más de 30 días
Descripción del trabajo

Job Summary : biwin is seeking an experienced E-commerce Manager to manage and grow our online sales channels. The ideal candidate will lead our e-commerce strategy, enhance online business performance, and optimize the digital shopping experience for consumers. This position is essential for expanding our direct-to-consumer sales channels and increasing online brand visibility.

Key Responsibilities :

  • E-commerce Strategy :

o Develop and execute comprehensive e-commerce strategies to increase online sales

o Manage and optimize performance on official company online store and third-party e-commerce platforms (such as Amazon, Newegg, Best Buy, etc.)

o Establish annual e-commerce business goals and key performance indicators

  • Platform Management :

    • o Oversee product listings, content updates, and inventory management

    o Ensure consistency of product information and pricing across all e-commerce platforms

    o Optimize product pages to improve conversion rates and user experience

  • Data Analysis :

    • o Analyze e-commerce platform data to guide decision-making and strategic adjustments

    o Monitor key metrics such as traffic, conversion rates, average order value, and cart abandonment rates

    o Provide detailed sales reports and trend analysis

  • Digital Marketing :

    • o Collaborate with the marketing team to develop e-commerce-specific marketing campaigns

    o Manage search engine marketing and display advertising campaigns

    o Implement email marketing and customer retention strategies

  • Inventory & Order Management :

    • o Coordinate with the supply chain team to ensure product availability

    o Monitor order fulfillment processes and customer service levels

    o Resolve inventory and logistics-related issues

  • Market Trend Analysis :

    • o Research e-commerce trends and consumer buying behaviors

    o Monitor competitors' online activities and performance

    o Identify growth opportunities and potential partnerships

    Qualifications :

  • 3+ years of e-commerce management experience in consumer electronics or related industries
  • Familiarity with major e-commerce platform operations and optimization (Amazon, Newegg, etc.)
  • Data analysis and interpretation skills, with knowledge of e-commerce analytics tools
  • Strong project management and multitasking abilities
  • In-depth understanding of digital marketing and e-commerce trends
  • Excellent communication and collaboration skills
  • Bachelor's degree in E-commerce, Marketing, Business Administration, or related field
  • Proficiency with e-commerce platform backends, CRM systems, and analytics tools
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    Ecommerce • México, Mexico, Mexico