Marketing Director

Marketing Director Monterrey, N.L. | Full-timeRole PurposeWe are looking for a Marketing Director to lead and elevate our company's marketing andcommunications strategy.

This role reports directly to the Owner / CEO and will play a pivotalpart in positioning our brand, driving business growth, and connecting strategic goals withimpactful marketing initiatives.Key Responsibilities? Strategic Marketing Leadership : Design and execute short and long-termmarketing plans aligned with business vision.

• ? Brand Positioning & Reputation : Strengthen the company's brand identity andpresence in the industry.
• ? Communication & PR : Build relationships with media, opinion leaders, and keystakeholders.
• ? Digital & Performance Marketing : Oversee SEO, SEM, Social Ads, CRM, and leadgeneration campaigns.
• ? Agency & Partner Management : Coordinate external agencies, ensuring maximumvalue without operational dependency.
• ? Team Leadership : Lead and develop the internal marketing team, mentoring morejunior profiles.
• ? Analytics & ROI : Implement KPIs, campaign attribution models, and providereporting directly to the CEO.
• ? Innovation & Growth : Identify market opportunities, digital trends, and newplatforms to strengthen competitiveness.Ideal Profile? Education : Bachelor's degree in Marketing, Communication, Business, or relatedfields.

MBA or postgraduate studies preferred.